We offer a range of internet marketing services designed to help you develop your business, and make the most of your website.
Business consultancy- You may be starting a new business, or hoping to take an existing business in new directions or make it more successful. We can investigate and advise on the contribution that the internet and your website could make.
- Competitor research
- We can find out who your competitors on the internet are, and how they feature in the search engines and other forms of internet advertising.
- Keyword analysis
- We use software tools that contain a database of recent internet searches, so we can tell what keywords people are actually using to find businesses like yours, and can feature them prominently in your website.
- Search engine optimisation
- Because people may use many different words and phrases when searching for sites like yours, writing web pages with the search engines in mind can lead to an awkward and repetitive style. We have a solution to this problem without using artificial techniques which are increasingly being rejected by the search engines. Please contact us if you would like to know more.
- Internet advertising
opportunities
- There may be many opportunities for your site to be listed and advertised on the internet, in general and local directories or special-interest websites. As well as bringing visitors directly to your site, these listings can also help your ranking in some search engines. We can research and advise on these opportunities.
- Paid-placement campaigns
- If your business is in a popular and very competitive market place, the best way to get good search-engine positions may be to pay for them. Such services can be cost effective, as you usually pay only when someone actually visits your site (cost-per-click), and it is possible to control your spend. We can set up and manage these campaigns for you.
- Performance monitoring
- We can monitor and report regularly on
- the ranking of your site in a large number of search engines for a range of appropriate keywords
- those internet sites, known to the search engines, which link to your site
- the site statistics, showing how users are reaching your site, what they type in search engines to find it, which pages they look at, and other information.
